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Minnesota Historical Society
Saint Paul, Minnesota History Center, United States
22 days ago
Minnesota Historical Society
Saint Paul, Minnesota History Center, United States
22 days ago

Description

The Director of Marketing Communications Services leads an agency-style account management team that is responsible for implementing marketing and communication strategies for internal clients and their constituencies and to ensure the Minnesota Historical Society’s priority programs and strategic initiatives achieve their goals (e.g. K-12 programs, MN History Center, various historic sites, exhibits, membership, resource development, and other priority programs). This includes, but not limited to, managing and developing a team of marketing and communication professionals, managing integrated marketing campaigns, editorial content development and curation, media relations and crisis communications, and brand management and positioning. 

SUMMARY OF WORK:  1) Lead and manage department operations by developing structures, systems and processes that anticipate and meet organizational needs; 2) Oversee the account management, project management functions, and external relations; 3) Manage the design, strategy, and execution of integrated marketing and communications campaigns to increase target audience awareness, engagement, and participation; 4) Oversee reporting and analyzing of the performance and impact of marketing and communications strategies.



Requirements

MINIMUM QUALIFICATIONS:

  • Bachelor’s degree in related field or equivalent.

  • Eight years experience working in marketing and communications. 

  • Experience in managing marketing communications, or creative teams (designers, copywriters, multimedia producers, etc.) in a matrixed organizational setting. 

  • Experience managing marketing technology stack or responsible staff (marketing automation, email, social, web, etc.)

  • Project management experience required. 

  • Demonstrated experience in leading the following disciplines: integrated marketing communications, including use of social media, issues management, constituent relations, branding, and public relations.

  • Ability to work a flexible schedule when needed, including evenings and weekends.

  • Valid driver’s license and willingness to travel.

DEMONSTRATED SKILLS IN:

  • Supervise staff, writing work plans and actively managing employee’s performance to ensure success towards organizational goals.

  • Develop and implement marketing and communications strategies (especially with a combination of integrated marketing communications, digital marketing, content marketing, and media relations experience).

  • Lead complex, multiple-location communications and constituent relations programs, managing staffs, agencies and volunteers.

  • Write feature stories or other written content that aligns with the strategic objectives of an organization.

  • Experience in graphic design and/or experience working with graphic designers.

  • Experience with content management systems.

  • Relationship builder with the flexibility and finesse to "manage by influence".

  • High energy, maturity, and leadership with the ability to serve as a unifying force and to position communications discussions at both the strategic and tactical levels.

  • Sincere commitment to work collaboratively with all constituent groups, including staff, board members, volunteers, members, donors, and other supporters.

  • Self-starter, able to work independently, and entrepreneurial; enjoys creating and implementing new initiatives.

  • Demonstrated ability to be a team player and work productively with others in a dynamic, fast-paced environment

  • Gathering data, analyzing, and organizing information into action plans.

  • Thorough knowledge of and the ability to manage the process of long- and short-range program and financial planning.

  • Experience in managing large, multiple, complex projects through periods of growth, reduction, and change.

  • Strong computer skills including intermediate or higher skill with Microsoft Office, and with all aspects of GOOGLE suite.

KNOWLEDGE OF:

  • Inbound Marketing methodology.

  • Best practices and current trends in marketing.

  • Knowledge of MNHS programming and strategic priorities.

DESIRED QUALIFICATIONS:

  • Agency account management experience.

  • Professional media training.

  • Media buying experience.

  • Online or direct response fundraising experience.

  • Experience managing graphic design and/or creative direction experience.

  • Working knowledge and experience with Adobe Creative Suite (InDesign, Photoshop, Illustrator, Acrobat), HubSpot Marketing Software (or similar tool), and project management software.

  • Agile marketing experience.

Job Information

  • Job ID: 62975598
  • Location:
    Saint Paul, Minnesota History Center, United States
  • Position Title: Director, Marketing Communications Services
  • Company Name For Job: Minnesota Historical Society
  • Mission / Industry: Non-Profit / Charity
  • Job Function: Advertising,
    Marketing Communications,
    Online Marketing,
    Strategy
  • Job Type: Full-Time
  • Job Duration: Indefinite
  • Min Education: BA/BS/Undergraduate
  • Required Travel: 0-10%

Please refer to the company's website or job descriptions to learn more about them.

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